5 Mobile Market Intelligence Tools to Skyrocket Your Downloads
May 10, 2017
Utilizing a mobile app intelligence tool is one of the smartest things you can do to improve your odds of success.
If you’re not sure where to start or what you need to look forー don’t worry. We put together a list of the top five intelligence tools/platforms so you can choose the best fit for your unique business needs.
Each of these tools is capable of helping you fully understand your competitive landscape and can assist you with optimizing your app accordingly. Both of which are key for growth.
AppAnnie offers an app analytics and app marketplace intelligence solution for competitor benchmarking, app trend analysis and app marketplace intelligence. The app offers the majority of its features for free with some additional features for a fee, including in-depth download and revenue estimates, and custom reports.
App Annie’s basic Store Stats and App Store/Advertising Analytics are free to use. To access their Market Data Intelligence, you’ll need to reach out for a quote here.
If you need to make informed decisions using App Store data and your own performance metrics, App Annie is for you. The price does increase significantly if you need access to more in-depth analytics.
Sensor Tower is a comprehensive mobile market intelligence platform that delivers crucial insights into the global app economy. Their Store Intelligence product is an enterprise-level offering that provides high-accuracy, worldwide app download and revenue estimates for Apple’s App Store and Google Play.
For small businesses, Sensor Tower offers App Intelligence ($79/month) and App Intelligence ($399/month). For enterprises, the prices will vary depending on your needs.
Sensor Tower is great for established app marketers/developers who want to take their ASO and marketing efforts to the next level with powerful data.
Apptopia is a web-based market data and intelligence solution for mobile application developers. The tool provides data points such as revenue, app store downloads, and overall performance statistics for every mobile app, offering intelligence capabilities to identify emerging trends and consumer interests.
Apptopia has three plans for publishers: Flex ($49.99/mo.), Burst ($899.99/mo.), and Enterprise (Custom). You can find out more about their pricing and plan features here.
If you need the tools to analyze and track your competitors, Apptopia will get the job done. The platform specializes in uncovering key performance intel.
Apptrace is the fastest free app analysis service around. Made by developers for developers, it provides you with key data to monitor your app’s performance in the market, including your unique sentiment analysis.
Apptrace is completely free to use.
Anyone who needs basic yet important data about competitor’s apps or apps in general.
Appfigures is a tracking platform that provides app store analytics and insights to developers, marketers, analysts, and more. We automatically grab and visualize everything that matters by combining sales & download numbers, worldwide reviews & ranks, and other juicy data into powerful, easy to understand reports.
Appfigures has three tiers: Starter (Free), All-Access ($4.99/mo.), and Enterprise ($249.99/mo.). You can find out more about their pricing and plan features here.
Appfigures is ideal for developers who need an easy to use platform with up-to-date, accurate data.
Data plays a crucial role in growing a mobile app, so if you can use it to your advantageーyou’ll be able to clearly see how your users are interacting with your app and take the actions needed to make their experience even better.